Simple, good, undecorated things

Simple, Good, Undecorated Things

Using efficiency and simplicity as a principle for responsible design.
Published

20.03.22

We have a philosophy in the studio, which feels particularly pertinent at this moment in time - that good design not only can be simple, but should be. Alvar Aalto said, “We should work for simple, good, undecorated things”. Things that are first and foremost, well-made and functional, but which are also elegant, refined and understated.